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Manager - Brand & Operations

Manager - Brand & Operations

Apparel GroupUnited Arab Emirates
4 منذ أيام
الوصف الوظيفي

Key Responsibilities

Brand Growth and Profitability

  • Maximize sales and profitability of brand stores in line with Company targets.
  • Develop the brand launch strategy in consultation with the Brand General Manager.
  • Control costs within budgetary guidelines for the brand stores.
  • Maximize productivity in stores through effective deployment of resources at brand stores to ensure complete sell through as per brand product, style and assortment plans.
  • Review feedback from territories on Brand acceptance and customer expectations.
  • Ensure adherence to financial plan in all key areas - sales, markdowns, margin and average inventory.
  • Create the brand positioning in consultation with the Marketing team and Brand Principal / Brand General Manager.

Brand Merchandise Planning and Product Selection

  • Study merchandise requirements for assigned brand by setting sourcing triggers based on actual sales, sales forecasts, company order parameters, inventory checks, forth coming events, replenishment needs.
  • Design the merchandise plan (pricing, promotion, assortment with the team for timely availability of stocks at the stores.
  • Determine buying requirements and formulate buying plan and budget.
  • Conduct product selection in coordination with the buying requirements and the product research received.
  • Ensure effective in-season management across territories (stock balancing, markdown management, stock analysis, stock vs. sales performance).
  • Market and Competition Research

  • Acquire market intelligence through various sources and analyze trends that may impact business.
  • Research the brand acceptance within the region or any new territory and identify any inputs on brand customizations required.
  • Map competition prices / products and provide qualitative inputs to business.
  • Research and look at new sites for brand outlets and discuss the same with the Operations Manager and General Manager.
  • Research on the latest trends in products, brands, styles, designs, fits etc.
  • Projects & Administration

  • Evaluate the selected site on parameters like trade area, customer base, additional merchandising considerations and seek internal approvals.
  • Co-ordinate for new store openings and re-fits with the operations and projects team.
  • Ensure brand outlet locations are in line with the brand strategy and positioning.
  • Ensure adherence to the store opening plan.
  • إنشاء تنبيه وظيفي لهذا البحث

    Brand Manager • United Arab Emirates