Develop clear, engaging, and persuasive content for websites, blogs, articles, social media, brochures, presentations, press releases, email campaigns, and more.
Conduct in-depth research to understand industry trends, audience preferences, and competitor strategies.
Collaborate with marketing and design teams to align content with campaign goals and business strategies.
Ensure all content adheres to brand guidelines, SEO best practices, and editorial standards.
Edit, proofread, and revise content for clarity, accuracy, tone, and grammar.
Create and maintain a content calendar to manage and prioritize deliverables.
Track content performance metrics and provide insights to refine content strategy.
Assist in developing thought leadership material such as whitepapers, case studies, and executive speeches.
Requirements
3+ years of proven experience as a content writer, copywriter, or similar role.
Bachelor’s degree in English, Communications, Journalism, Marketing, or a related field.
Excellent writing, editing, and proofreading skills, with a strong portfolio of published work in related fields.
Familiarity with SEO strategies and practices to enhance online content reach.
Proficiency in conducting research and creating content that showcases industry expertise and insights.