Social Media Executive

Key Responsibilities Develop and implement social media strategies to enhance brand visibility and engagement Create and manage engaging content across platforms such as Instagram Facebook Twitter and Monitor social media trends customer feedback and competitor activities to optimize campaigns Collaborate with the marketing team to align social media efforts with overall marketing objectives Respond to customer inquiries comments and feedback in a timely and professional manner Track and report on social media performance adjusting strategies as necessary Requirements Proven experience 2 years in social media management preferably in the healthcare or retail industry Strong understanding of social media platforms analytics tools and trends Excellent writing editing and communication skills Creative mindset with the ability to generate engaging content Ability to work independently and as part of a team