Key Responsibilities Develop and execute social media strategies across platforms Instagram Facebook TikTok etc Create schedule and manage engaging content posts stories videos reels Monitor social media performance analytics and engagement rates Collaborate with the marketing and sales teams to align campaigns Respond to comments messages and inquiries in a timely manner Stay updated on industry trends and competitor activity Requirements Bachelor s degree in Marketing Communications or related field 2 4 years of experience in social media management preferably in real estate Proficiency in content creation tools Canva Adobe Creative Suite etc Strong copywriting and visual storytelling skills Knowledge of paid social campaigns and platform algorithms
Social Media Specialist • United Arab Emirates