Sr Manager Product Marketing Digital Entertainment

Duties Responsibilities Own Esports for e UAE being the subject matter expert for the business and externally Help define gaming and esports strategy to fit with e UAE s longterm vision P L owner responsible for delivering against the esports business case Own the gotomarket plan working closely with the segment teams to bring esports to the MENA fan base Develop and deliver agreed KPIs with the platform providers for the operations and promotion of the service Drive the digital agency and work closely with relevant teams for ATL BTL communications Plan manage and ensure execution of events and acquisition budgets Define and drive the marketing communication calendar focused on online offline events Build e UAE s community of esports fans innovating the proposition based on fans wants and hot industry trends Explore opportunities with the leading global gaming publishers leveraging e UAE s assets for maximum impact to e UAE s gaming propositions Analyze the performance of marketing campaigns and innovative adapt to increase reach Management of the Payment Service Providers selection negotiation engagement Manage the relation with Opcos for DCB and Bundling Scope and deliver platform evolutions Track and monitor service performance against set KPI Work alongside Digital Entertainment teams to cross promote esports into gaming bundles and telco products Education Experience Bachelor s degree in marketing Business Administration or Engineering 5 years of experience in running Esport product and events Responsibilities Key Responsibilities Qualifications Qualifications Experience You will be redirected to the company website to apply for this position