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Marketing Director - FMCG

Marketing Director - FMCG

Black & Grey HRAbu Dhabi, Abu Dhabi, United Arab Emirates
22 منذ أيام
الوصف الوظيفي

Job Description

Black & Grey HR is recruiting for one of the UAE’s leading food manufacturing brands in the FMCG sector. Our client, a well-established name in it's category, is looking for a visionary Marketing Director to lead their strategic marketing agenda. This is a rare opportunity for a seasoned marketing leader to drive brand growth, shape category strategy, and make a national impact across a highly competitive market.

Key Responsibilities :

Strategic Leadership :

  • Develop and execute marketing strategies that align with business goals.
  • Lead brand positioning, product portfolio management, and growth strategies to stay competitive.
  • Drive trade marketing plans to boost in-store visibility, promotions, and consumer engagement.

Brand Management :

  • Oversee brand communication, advertising campaigns (ATL / BTL), and new product launches.
  • Track brand performance, consumer insights, and ensure consistent messaging across all channels.
  • Work with agencies, media partners, and digital teams for effective marketing campaigns.

    • Trade Marketing & Sales Support :

  • Create trade marketing programs to drive sales in Modern Trade, General Trade, and new channels.
  • Ensure strong retail execution, promotions, and shelf visibility.
  • Partner with sales teams to align marketing plans with customer needs.

    • Market & Consumer Insights :

  • Analyze market trends, competitor activity, and consumer behavior to identify growth opportunities.
  • Use insights to guide product innovation, pricing, and market expansion.

    • Team Leadership & Collaboration :

  • Lead and mentor the marketing team to deliver high performance.
  • Work closely with Sales, R&D, Supply Chain, and Finance to execute marketing plans smoothly.

    • Requirements

    Qualifications & Experience :

  • Bachelor’s degree in Marketing, Business, or related field (MBA preferred).
  • 15+ years of FMCG marketing experience
  • Strong background in Trade Marketing, Branding, and Category Management.
  • Leadership skills with the ability to manage teams and collaborate across departments.
  • Analytical mindset with problem-solving skills.
  • Experience in digital marketing, shopper marketing, or omnichannel strategies is a plus.

    • Key Skills :

  • Strategic thinking & business understanding
  • Strong negotiation & communication
  • Consumer & market-focused
  • Leadership & team development
  • Innovative & adaptable
  • Results-driven with strong execution

    • Benefits

  • Attractive Salary + Benefits
    • إنشاء تنبيه وظيفي لهذا البحث

    Director Marketing • Abu Dhabi, Abu Dhabi, United Arab Emirates