Meta Ads manager

We are looking for a Meta Ads Manager with a deep understanding of Meta advertising Facebook Instagram Ads The ideal candidate is highly skilled in campaign strategy audience targeting A B testing budget optimization and performance analysis If you have a strong analytical mindset creativity in ad creation and a passion for driving results we d love to hear from you Key Responsibilities Develop execute and manage highperforming Meta ad campaigns Conduct market research to define audience targeting and segmentation Optimize campaigns to improve ROAS CTR and conversion rates Create test and refine ad creatives copy and landing pages Monitor and analyze campaign performance metrics using Meta Business Suite thirdparty tools Manage and allocate ad budgets effectively for maximum impact Stay updated on Meta s algorithm changes policies and best practices A B test different ad creatives placements and strategies to maximize performance Report on KPIs trends and insights to improve future campaign strategies Requirements Proven experience as a Meta Ads Manager Facebook Instagram Ads Strong knowledge of Meta Business Manager Ads Manager and Pixel tracking Experience with performance marketing PPC and lead generation Ability to analyze data and optimize campaigns for maximum ROI Proficiency in audience segmentation retargeting and lookalike audiences Strong understanding of A B testing and creative ad strategies Excellent communication and reporting skills Familiarity with Google Analytics UTM tracking and thirdparty ad tools a plus