Manager - Brand Operations

Objective :

This position is responsible for driving brand performance by managing brand operations, ensuring adherence to standard operating procedures, optimizing in-store execution, and leading store teams to achieve sales targets and deliver exceptional customer experiences. The role plays a key part in strengthening brand identity, operational efficiency, and customer satisfaction across all store locations.

Key Responsibility :

Sales and Profitability :

• Achieve quantitative measures of performance in the following areas : Units per transaction, Average transaction value, sales per month, sales per square feet, sales turnover, shrinkage control, increase in conversion percentage.
• Set store sales target to maximize the sales and profitability.
• Guide Area Managers and Stores Managers to maximize productivity in stores through effective utilization of the available resources.
• Effective management of the operational costs, reduction in operational costs by automation.
• Adhere and enforce Company SOP, Policies and procedures; loss prevention audit guidelines in all the stores. Also monitor the measures to ensure compliance by all the employees.
• Oversea the implementation and execution of the Visual Merchandising guidelines are followed at all the stores at all times.
• Recruit and train the staff on sales techniques, customer service, teamwork, and other etiquettes as per the company and brand requirements.
• Evaluate the performance of the employees annually and promote open lines of communication through coaching and motivation.
• Interpret and make decision on operations and visual standards based on store and client’s needs.

Stock Management :

Store design and projects Management :

Communication :

Others :

Employee Development :

Desired Experience :