Marketing Director - FMCG

Black & Grey HR is recruiting for one of the UAE's leading food manufacturing brands in the FMCG sector. Our client, a well-established name in its category, is looking for a visionary Marketing Director to lead their strategic marketing agenda. This is a rare opportunity for a seasoned marketing leader to drive brand growth, shape category strategy, and make a national impact across a highly competitive market.

Key Responsibilities

• Strategic Leadership – Develop and execute marketing strategies that align with business goals.
• Lead brand positioning, product portfolio management and growth strategies to stay competitive.
• Drive trade marketing plans to boost in‑store visibility, promotions and consumer engagement.
• Brand Management – Oversee brand communication, advertising campaigns (ATL/BTL) and new product launches.
• Track brand performance, consumer insights and ensure consistent messaging across all channels.
• Work with agencies, media partners and digital teams for effective marketing campaigns.
• Trade Marketing & Sales Support – Create trade marketing programs to drive sales in Modern Trade, General Trade and new channels.
• Ensure strong retail execution, promotions and shelf visibility.
• Partner with sales teams to align marketing plans with customer needs.
• Market & Consumer Insights – Analyze market trends, competitor activity and consumer behavior to identify growth opportunities.
• Use insights to guide product innovation, pricing and market expansion.
• Team Leadership & Collaboration – Lead and mentor the marketing team to deliver high performance.
• Work closely with Sales, R&D, Supply Chain and Finance to execute marketing plans smoothly.

Requirements & Qualifications

• Bachelor’s degree in Marketing, Business or related field (MBA preferred).
• 15+ years of FMCG marketing experience.
• Strong background in Trade Marketing, Branding and Category Management.
• Leadership skills with the ability to manage teams and collaborate across departments.
• Analytical mindset with problem‑solving skills.
• Experience in digital marketing, shopper marketing or omnichannel strategies is a plus.

Key Skills

• Strategic thinking & business understanding.
• Strong negotiation and communication.
• Consumer & market-focused.
• Leadership & team development.
• Innovative & adaptable.
• Results‑driven with strong execution.

Benefits

Attractive Salary and Benefits.

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