The Role The Growth Marketing Associate will be responsible for driving user acquisition, activation, engagement, retention, and overall commercial growth across digital financial services. The role will execute data-driven marketing initiatives, CRM and lifecycle campaigns, customer engagement programs, and growth experiments while collaborating with Product, Commercial, Data, Customer Experience, and Technology teams. The successful candidate will combine analytical thinking, creativity, and commercial acumen to optimize customer journeys, improve marketing performance, support partnership initiatives, and contribute to revenue growth and business expansion. Duties and Responsibilities Growth Marketing & Campaign Management Plan, execute, and optimize multi-channel growth marketing campaigns to drive customer acquisition, activation, engagement, retention, and reactivation. Conduct A/B testing and growth experiments to improve campaign performance, conversion, customer lifetime value (LTV), and customer acquisition cost (CAC). Support commercial initiatives, product launches, and market expansion activities. CRM & Lifecycle Marketing Manage CRM platforms and lifecycle marketing campaigns. Develop customer segmentation, automation workflows, onboarding journeys, engagement programs, retention strategies, and win-back campaigns. Optimize user journeys through personalized customer communications. Analytics & Performance Reporting Analyze customer behavior, campaign performance, funnel metrics, and marketing KPIs using GA4, dashboards, and reporting tools. Prepare performance reports and provide data-driven insights to support marketing optimization and commercial decision-making. Content, Partnerships & Collaboration Develop content for social media, email marketing, in-app messaging, and performance marketing creatives. Support partnership marketing, competitive analysis, market research, and identification of new growth opportunities. Collaborate with Product, Commercial, Customer Experience, Data, and Technology teams to successfully execute growth initiatives. Commercial & Continuous Improvement Monitor revenue drivers, marketing ROI, commercial KPIs, and basic P&L impact of marketing activities. Stay current with growth marketing trends, digital marketing tools, customer experience best practices, and emerging technologies to continuously improve marketing effectiveness. Requirements and Qualifications MBA preferred or equivalent practical experience demonstrating strong commercial and analytical capabilities. Proven experience in Growth Marketing, Digital Marketing, Performance Marketing, or Lifecycle Marketing, preferably within FinTech, Digital Payments, Banking, Mobile Wallets, or Financial Services. Hands-on experience with CRM and marketing automation platforms such as HubSpot, Braze, CleverTap, Salesforce, or similar. Strong knowledge of customer acquisition, lifecycle marketing, segmentation, automation, user journeys, retention strategies, and campaign optimization. Proficiency in Google Analytics 4 (GA4), dashboards, funnel analytics, reporting, and performance measurement. Strong analytical, problem-solving, project management, and stakeholder management skills. Experience creating content for social media, email marketing, in-app communications, and digital campaigns with a creative and innovative mindset. Excellent written and verbal communication skills in English; Arabic language proficiency is an advantage. Good understanding of customer lifecycle metrics, commercial KPIs, marketing ROI, revenue drivers, and basic P&L concepts. Passion for growth marketing, experimentation, continuous learning, and delivering measurable business results.
Growth Marketing Associate – Digital Payments /FinTech • Dubai, United Arab Emirates
Teneo is looking for a talented and driven Senior Associate with a passion for strategic communications to join our Strategy and Communications Digital team in the Middle East.Teneos Strategy and c... أظهر المزيد
Growth acceleration lead: Develop consolidated view on growth drivers and priorities (e.Develop and execute impactful customer acquisition and activation initiatives (e.Product innovation & con... أظهر المزيد
The Growth Marketer designs and runs systems that capture attention at scale keep that attention tightly aligned with the SellAnyCar business and convert it into measurable commercial outcomes.This... أظهر المزيد
We give headhunters their time back.Hi Remi is a RecTech AI startup that eliminates up to 80% of the manual work in active sourcing so recruiters can stop being data-entry operators and start being... أظهر المزيد
At Black & Grey HR we are an advisory operating with structure speed and intelligence.This role sits at the front of our business.You will help us acquire new clients understand their hiring ne... أظهر المزيد
PulseMediaNL a leading digital marketing agency specializing in innovative data-driven strategies is looking for a talented.As a Growth Marketing Specialist you will be responsible for creating and... أظهر المزيد
The Growth Marketing Associate will be responsible for driving user acquisition, activation, engagement, retention, and overall commercial growth across digital financial services.The role will exe... أظهر المزيد
Senior Associate Digital Team 6-month FTC.Teneo advises private and public sector leaders enabling them to achieve goals faster and at lower cost by earning trust navigating disruption and removin... أظهر المزيد
Assist with the details that bring brands to life from building menus to supporting marketing and growth strategies.Track key performance metrics and help generate recurring reports and dashboards ... أظهر المزيد
A leading organization in the forex and financial services industry is seeking a highly strategic and performance-driven Digital Growth Strategist to lead end-to-end digital growth initiatives.This... أظهر المزيد
We are a multidisciplinary team working on some of the regions most complex urban challenges from strategizing city growth and reimagining transportation networks to preparing guidelines that will... أظهر المزيد
Developing and managing performance marketing campaigns to acquire engage and retain customers within our SAM across paid search social media email marketing and PPC.This includes Always ... أظهر المزيد
AECOM are currently seeking an experienced Strategy & Growth lead to join our Buildings Design team.The Associate Strategy & Growth plays a pivotal role in driving business expansion and s... أظهر المزيد
Developing and managing performance marketing campaigns to acquire engage and retain customers within our SAM across paid search social media email marketing and PPC.This includes Always ... أظهر المزيد
Were hiring a hands-on Growth Operator / Head of Marketing to take ownership of the performance engine of a fast-scaling DTC e-commerce brand.You dont need to have done this exact role before.If yo... أظهر المزيد
The Digital Banking Products Lead is responsible for designing and delivering innovative digital banking solutions that enhance customer experience and align with the banks broader business objecti... أظهر المزيد
As our eCommerce & Marketing Associate you will be the engine behind our online brand presence.You will manage the day-to-day operations of our direct-to-consumer (D2C) platforms while executin... أظهر المزيد
We are looking for a creative and driven Digital Marketing Associate to join our team at Alba Corp.This dynamic role is ideal for someone with a passion for digital trends social media and marketin... أظهر المزيد
Own the paid marketing budget: forecast allocation reporting and spend-vs-forecast variance.Manage partner agencies: briefs scopes SLAs weekly business reviews and performance measurement.Analyze a... أظهر المزيد
We are seeking a detail-oriented and proactive.The role ensures the smooth delivery of campaigns accurate performance tracking and alignment with brand and product objectives.This position is integ... أظهر المزيد
