Social Media Manager

The ideal candidate should have strong experience in social media strategy content planning influencer collaborations community management and performance analysis Experience in perfumes cosmetics beauty luxury fashion or FMCG brands will be preferred Skills Develop and implement social media strategies aligned with the company s branding and business objectives Manage the company s social media accounts including Instagram TikTok Facebook LinkedIn YouTube and other relevant platforms Create monthly content calendars for product launches campaigns exhibitions promotions and brand activities Coordinate with graphic designers photographers videographers influencers and internal teams to produce highquality content Write engaging captions promotional copy product descriptions hashtags and campaign messages Plan and manage influencer collaborations barter campaigns gifting campaigns and brand partnerships Identify suitable influencers in the UAE and international export markets Respond professionally to comments direct messages enquiries and customer interactions Monitor trends competitor activities audience behaviour and developments within the perfume and beauty industry Plan and execute social media campaigns to improve brand awareness engagement website traffic enquiries and sales Manage paid social media advertisements in coordination with the marketing team Track campaign performance using platform insights Google Analytics Meta Business Suite and other reporting tools Prepare weekly and monthly social media performance reports Maintain a consistent luxury brand identity tone of voice and visual style across all platforms Support product launches exhibitions events ecommerce campaigns and international marketing activities Manage multiple brand accounts and ensure content is published accurately and on schedule