Social Media Marketing Specialist

Roles Responsibilities Craft and execute dynamic social media strategies tailored to enhance brand visibility and engagement across platforms Monitor social media channels for trends leveraging insights to create timely relevant content that resonates with target audiences Analyze and report on key performance metrics to assess campaign effectiveness and inform future strategies Collaborate with crossfunctional teams including design and content to ensure cohesive branding and messaging across all digital platforms Desired Candidate Profile Open to entrylevel applicants and fresh graduates Candidates possessing 1 2 years of relevant experience in social media marketing or digital marketing are preferred A formal degree is not required practical skill creativity and a strong work ethic are prioritized Demonstrated familiarity with major social media platforms and management tools including Meta Facebook TikTok and Instagram Solid understanding of search engine optimization SEO principles and their strategic application to social media content Strong passion for the travel and tourism industry with the ability to craft compelling content that engages and inspires audiences