Job Title: Marketing and Communications Executive
Department: Marketing & Communications
Reports To: Director – Sales & Marketing
Location: [City, Country / Hybrid / On-site]
Employment Type: Full-Time
About the Role
We are seeking a results-driven and creative Marketing and Communications Executive to join our team. Working directly under the supervision of the Sales & Marketing Director, you will play a central role in shaping and executing our marketing strategy, elevating our brand portfolio, managing partner programs, and driving impactful campaigns that build lasting customer relationships.
If you thrive in a multi-channel marketing environment, love organizing high-impact events, and have a knack for combining creative content with data-driven results, we want to hear from you!
Key Responsibilities
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Strategy & Campaigns: Conceive and execute comprehensive marketing strategies and targeted multi-channel campaigns (digital, direct, social, print) aligned with overall business goals.
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Partner & MDF Management: Develop and manage Market Development Funds (MDF) programs to support and empower channel partner marketing initiatives.
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Lead Generation & Research: Design targeted lead generation strategies across diverse business units and conduct market research (surveys, focus groups) to gather actionable customer insights.
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Content Creation & Social Media: Write, proofread, and produce compelling marketing collateral (brochures, ads, blog posts, videos). Manage social media channels in collaboration with product managers and external agencies.
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Events & Sponsorships: Plan, coordinate, and host industry events, seminars, trade shows, and exhibitions. Propose and secure strategic vendor sponsorships.
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Agency & Vendor Relations: Supervise external design, event, and media agencies to ensure high-quality, timely delivery of marketing collateral and promotional assets.
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Database & Campaign Tracking: Maintain updated customer databases for targeted communication. Track campaign ROI, analyze performance metrics, and deliver insightful weekly/monthly reports to management and vendors.
Qualifications & Requirements
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Education: Bachelor’s degree in Marketing, Communications, or a related field (or equivalent practical experience).
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Experience: 1–4 years of hands-on experience in a Marketing & Communications role.
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Certifications: Professional Certified Marketer (PCM) or equivalent marketing credentials are a strong plus.
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Technical & Soft Skills:
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Proficiency across social media management, direct marketing, and lead generation.
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Strong copywriting, content creation, and proofreading skills.
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Vendor, sponsor, and agency management experience.
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Analytical capability to track marketing metrics and ROI.
Quality & Compliance
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Ensure all marketing activities and processes adhere to ISO 9001:2015 standards, company quality policies, and regulatory guidelines.
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Actively support continual improvement initiatives within the Quality Management System (QMS).
. Skillset Required: Analytical Skill, Assessments, Oop, Interpersonal Skill, Compliance, Problem-solving Skill, Mentoring, Autocad, Strong Communication And Interpersonal Skills, Itil, Documentation, Project Management Skill, Strong Analytical, Interpersonal Skills, Drawings