About MAXION
Dating apps made us believe that matching comes before dating. It doesn’t. Real matching happens after a good date—after two people meet in real life and feel genuine alignment.
Swiping turned dating into a video game : you don’t win by collecting virtual matches, you win by going on great dates that naturally convert into real connection.
MAXION exists to reverse the process. If you’re serious about love, optimize for dates—not for matches.
Role Overview
We’re looking for a sharp, creative, and highly organized Social Media Strategy Intern to help build MAXION’s presence across Instagram and Facebook. Your mission is to design and run a social strategy that makes MAXION feel premium, human, and community-driven. And, ultimately converts attention into real members and real dates.
You’ll work directly with the founder team and have real ownership : strategy, content planning, creator activation, and performance tracking
Tasks
What You’ll Do
Strategy & Planning
- Build a clear social media content strategy (pillars, tone of voice, formats, cadence)
- Create a monthly content calendar aligned with product launches, events, and growth goals
Content Production & Publishing
Create and publish content across : Reels, Stories, Carousels, Posts, and FB Groups / Pages (repurpose onto TikTok and YouTube Shorts)Turn founder voice notes, user stories, and cultural insights into compelling contentCoordinate simple shoots (phone-based), edit short-form video (CapCut / Adobe Express)Repurpose content intelligently across social platforms to maximize outputCommunity & Growth
Help build MAXION’s community loops : polls, Q&As, story prompts, challenges, event teasersEngage with comments / DMs using guidelines (and escalate sensitive topics)Support partnerships with venues, communities, and creators in DubaiPerformance & Iteration
Track weekly performance : reach, saves, shares, engagement, conversionRun small experiments (hooks, formats, captions, posting times) and report learningsMaintain a lightweight dashboard (Notion / Sheets) + a weekly recap to the teamRequirements
Who You Are
You live and breathe Instagram and understand what works in 2026 (Reels-first, story cadence, creator collabs)You can craft a premium, modern aesthetic (clean, minimal, high taste)You’re a strong writer : short, punchy hooks + emotionally intelligent captionsYou’re proactive and comfortable shipping fast (done >perfect, with high standards)
You’re analytical enough to iterate using data, not vibes aloneYou care about the mission : real connection, healthier dating culture, less lonelinessSkills & Tools
Required
Instagram + Facebook content best practicesShort-form video editing (CapCut, Adobe Express, or equivalent)Basic design (Canva / Figma templates)Organization (Notion / Sheets), content calendar managementBonus
Photography / basic directing for UGCExperience with creators / ambassadorsMeta Business Suite, basic adsCopywriting for conversionRepurposing for TikTok, YouTube ShortsMonthly updates on LinkedIN company pageWhat Success Looks Like (First 30–60 Days)
A clear content system (pillars + templates + cadence) running consistently20–40 pieces of content shipped (with a repeatable workflow)Visible growth in engagement + steady weekly conversions into MAXION MembersBenefits
What You’ll Get
Real ownership and direct mentorship from foundersA portfolio of high-quality work in a premium consumer brandAccess to events, community activations, and partnershipsPotential to convert into a full-time role based on performanceHow to Apply
Send :
Your Instagram / portfolio (or 3 pieces of content you created—Reel, carousel, story series, anything).A short audit of MAXION’s Instagram for Dubai : what’s working, what’s missing, and your top 3 fixes.A one-page strategy note : how you’d turn frustrated Tinder users into MAXION believers—and then into real dates (hooks, formats, creator ideas, and a simple funnel from content → download → first date).
MAXION is a dating app for accomplished professionals and successful individuals in the UAE. We believe matching doesn’t happen on a screen — it happens after a great date. MAXION is built to turn intent into real-life connection, faster.