Head of Marketing

We are seeking a strategic and results-driven Head of Marketing to lead our marketing team and drive the company's growth through innovative and data-driven marketing initiatives. This leadership role is responsible for developing and executing the overall marketing strategy, enhancing brand presence, generating leads, and supporting customer retention across all channels.

Key Responsibilities :

• Develop and execute the overall marketing strategy aligned with company goals and vision.
• Lead, mentor, and grow a high-performing marketing team.
• Oversee the planning and execution of multi-channel marketing campaigns (digital, content, email, events, social media, etc.).
• Manage brand positioning, messaging, and ensure consistency across all platforms.
• Collaborate with sales, product, and other departments to align marketing strategies with business objectives.
• Analyze market trends, customer insights, and the competitive landscape to identify opportunities.
• Own and optimize the marketing budget for maximum ROI.
• Track and report on key performance metrics to measure campaign effectiveness and overall marketing performance.
• Build relationships with media partners and industry influencers to enhance brand visibility.
• Drive PR communications and thought leadership initiatives.

Requirements :

Benefits :

Note : The additional minimum experience and skills listed (minimum 3 years as an Accountant or similar role, ERP accounting software, fluent English, etc.) appear unrelated to the Head of Marketing position and seem to be part of a different role. These should be removed for clarity and focus on the marketing role.

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